trinity seven

Successful production creation is not easy. However, there are a few things that will improve your chances of success. The following tips are key elements in the successful creation of any product line. Incorporating them into your plans is sure to guarantee results with which you will be most pleased.

Market research is the most important part of creating a new product. Studying your market gives you a clear view not only of the potential for profit, but also what those who would purchase your product demand in reliability and performance. Without extensive research into the potential markets you are working blindly, without knowing if you are reaching those whom you seek.

The next two elements of product creation go hand in hand; product testing and developing your marketing plan. Product testing is the stage in which you find the so called “bugs” in your product and fix them. This can involve testing by consumers as well as laboratory tests for safety and for durability. These tests will allow your to refine the performance of the product and offer better working merchandise.

Your marketing plan can and should be created along side your product testing. A strong marketing plan will allow you to hone your efforts to reach the largest possible target audience. This is where you promote your product and publicize its benefits and strengths. The stronger your marketing plan is, the more people you will reach. More people mean larger revenues.

Last but not least are the professionals and consultants available to assist in your efforts of product development and marketing. Engaging the services of such persons can make the difference between success and failure of your product line. Remember that not everyone is reputable as they may seem. Again, it is imperative that you do you home work and check out each person to ascertain their credibility and expertise in the field. Do this, before you hire them or agree to pay them for services, as it is costly and very difficult to undo the damage after it is done.

Article Source: ABC Article Directory

You can get a free copy of our latest ebook The 7 Keys To Business Marketing Success by clicking here: www.BizRaves.com . Sean Milea writes about Business Marketing

Teleseminars are a great way to make some quick cash, or give one of your current offerings a boost in sales. Of course, in order for that to happen, you need to fill them!

Here are 6 ways to fill your teleseminars, each and every time you hold them, even if it’s on the same topic.

1. Your list

The best place from which to fill your teleseminars is your own email list of potential clients and customers.

And just a tip here: People buy when it’s the right time for them, so just because you’ve offered a teleseminar before doesn’t mean that you can’t offer it again - as your list grows, you’ll have a constant flow of new people to offer it to.

2. Use teleseminar listing services

Use whatever listing services are available to you to promote your teleseminars. This is something you can have your virtual assistant do for you as part of your standard marketing procedures for your teleseminars.

Here are some of the ones that are the most effective at filling classes for teleseminars:

a. teleclass.com An offshoot of Coachville, this listing service is mainly focused on the coaches/consultants/personal development market. It’s $39 to list a single class (with one or two sessions) and you must be a certified teleclass leader to do so.

b. seminarannouncer.com This listing service hosts a mix of both personal and professional offerings. It’s free to list a free class. If you want to list a paid class, they will take a small percentage of the fee.

c. niche announcement services Google for announcement services specific to your niche to find other locations where you can list your teleseminar.

d. solo-e.com Directly targeted at solo professionals, your teleseminar must be of value to that market. As a highly targeted listing service, if you are servicing solo professionals, I highly recommend this service (and please tell Terri Z I sent you :)).

e. planetteleclass.com Based on Coachville’s model at teleclass.com, this listing service is free. You can have a featured listing (which means you can have a longer description of your class, a photo, and some other features added) for a small fee.

f. cculearning.com Conference call University hosts this listing service, which has some heavy-hitters in the online world listing their teleseminars, and it’s free.

3. Joint venture with a person of note

To implement this strategy, you’ll want to find someone who already has a following in your niche and who has a specialty that complements your niche, and offer to interview them.

You’ll do all the work (set up the bridge line and recording, write the interview questions, etc.) and they get free exposure. You’ll want to ask them to promote the teleseminar to their list and networks as well, which will help you fill it.

Once the teleseminar is over, they can do whatever they want with their copy of the recording. For example, they can use it as another lead-generating tool or create a paid product from it.

4. Offer teleseminars through associations, organizations, and agencies for free

Contact those groups that are comprised of your target market and offer to hold a free teleseminar as a valuable benefit for their members. They help you fill it by promoting it as one of their member benefits. This is a great win-win strategy to use.

5. Post to discussion lists within your niche, with permission and on the appropriate day

Seek out those forums made up of your target market, join, listen in to the conversation and add valuable comments when you can. If the forum allows a short signature line for your posts, point people to your teleseminar there. And if the forum invites promotions on a certain day, take advantage of that by advertising your teleseminar.

6. Google Adwords - for fresh traffic

Running a Google Adwords campaign will bring fresh traffic to your teleseminars. Create a single page website where the only choice your visitor has is to sign up for your teleseminar, and point your Google ad to that page. This is a very effective way to fill teleseminars.

Now you have 6 very effective ways to fill your teleseminar. Put them into action for each class you hold, and you’ll increase the number of registrants for sure.

Article Source: ABC Article Directory

Alicia M Forest, MBA, Multiple Streams Queen & Coach T, founder of ClientAbundance.com and creator of 21 Easy & Essential Steps to Online Success SystemT, teaches professionals how to attract more clients, create profit-making products and services, make more sales, and ultimately live the life they desire and deserve. For FREE tips on how to create abundance in your business, visit www.ClientAbundance.com.

The easiest way to waste your business time is by starting completely afresh every time you need something new – whether it’s a sales letter, presentation script or content for your website.

Don’t try to reinvent things and make them completely new every time.

To get the best return on the time and money you invest in marketing, you need to leverage all your activities in as many ways as possible.

Leverage is where we make a big impact by applying a small force. For example, the jack which you use to lift your car up to change the tire applies a small force to lift a very heavy piece of metal.

In marketing, leverage is taking a relatively small action that adds significant extra power to your marketing efforts. To achieve this, you need to make as much use as possible of the marketing activity you are already doing. And you should reuse your existing material as much as possible.

Here’s an example of how you can leverage one small activity into a major marketing success with a little extra work.

Suppose you are giving a talk to the local Chamber of Commerce, here are 12 steps you can take to get maximum leverage for the work you will put in to creating it:

1. Invite your contacts to attend: Asking prospects and customers to your talk is a great way to let them experience you in an informal way.

2. Use your talk as a pretext for research: People are often quite willing to give you their time to answer questions and quite often will take an interest in what you are working on.

3. Issue a press release announcing your talk: The media may even show up and interview you on the spot, or they may contact you afterwards. Even if they only put the release on file for future reference, it’s still a great opportunity to promote your message.

4. Follow up with those who attended your talk: People who attended your talk are also in a great position to suggest your name to others. So let them know you are available to do the talk again.

5. Issue handouts, notes or a summary of your talk: Remember to include your contact information on anything you hand out.

6. Publish the transcript on your website: If necessary, you can rework the text slight for use on your website or on other peoples’ sites – and don’t forget to offer it to the organization hosting the talk.

7. Use the talk as the basis of a magazine or newsletter article: Many organizations which you speak for will be delighted to publish your talk in their newsletters, which benefits their readership with valuable content and gets you additional exposure to their audience.

8. Use the talk content as the basis for a workshop: The content can easily be developed as a workshop – perhaps even as a follow-up for some of the people who attended your talk. You can charge a fee or just use it as an opportunity to get to know them better.

9. Customize the talk to other audiences: Once you have given the talk once, you can make small changes to make it work with different organizations.

10. Make reprints of your talk: Issue these to people who attended or include them in promotional packs for your business.

11. Issue a press release after your talk: This can be issued after your talk with details of what you said – another opportunity for the media to contact you.

12. Collaborate with a client or business partner: You can do this either in the talk or in the way you develop the content afterwards. This provides a great opportunity to strengthen your relationship with them.

Using this as an example, consider how you can get more leverage from your existing activities.

You don’t have to find 12 ways but two or three additional activities – even just one – still gives you something you don’t have already for relatively little additional work.

Article Source: ABC Article Directory

Robert Greenshields is a marketing success coach who helps business owners and professionals who are frustrated that they’re working too many hours for too little reward. Sign up for his free tips on earning more and working less at MindPower Marketing